P. Diddy and Ciroc
Wednesday, March 12, 2008
So what is the deal between Sean "P. Diddy" Combs and Ciroc Vodka all about? You'd think it was another celebrity endorsement but it appears to be much more. Apparently Diddy is doing some marketing for Ciroc as well.
Besides the usual marketing videos that you see all over YouTube and other video sharing sites lately, he's also trying out shareable widgets. The hope is that people will put these widgets all over their MySpace and Facebook pages or their blogs and spread the word about Ciroc Vodka.
I would have added one to this blog post as an example but I can't seem to find one. Doesn't look like many people are sharing them yet.
Posted by Anthony 12:35 AM 0 comments
TRU Organic Vodka
Tuesday, March 11, 2008
Organic alcohol seems to be all the rage lately. TRU Vodka was recently launched by Modern Spirits as "the first line of certified organic vodkas made from American wheat".
Now they aren't the first green vodka, but it's the first completely organic, American-Made Organic Vodka. You don't see being American Made used in marketing campaigns much anymore but in the very international alcohol and spirits industry, this might be a good thing for green products. Think of all the airplane fuel saved because this vodka didn't have to be shipped overseas. Sort of like saying, drink locally, act globally. 
So what is organic vodka? Well in TRU's case it means they raise their crops without the use of harsh chemicals like pesticides. They also used recycled glass for their bottles and the company even plants a tree for every bottle sold.
I haven't seen it yet at any of my local liquor stores but I'll keep an eye out for it so I can do a taste test.
Posted by Anthony 12:05 AM 0 comments
Flavored Vodka Factoid
Tuesday, June 05, 2007
12.4 percent of the vodka sales in the United States are on flavored vodka.
- Source: The Courier Post
Posted by Anthony 7:20 PM 1 comments
Imbibe Magazine
Thursday, March 29, 2007
If you're looking for a magazine about Drinks, Culture and Life then you really should check out Imbibe Magazine. I'm looking forward to reading the article on 14 Sensational Cocktails in this month's magazine.
In this month's Imbibe Magazine:
Tequila Rising
Wine Tasting 101 - Make It Fun
Beer Goes Organic
14 Sensational Cocktails
Destination Tokyo
Coffee Brewing Basics
Homemade Tonic Water
Juicy Juicers
Posted by Anthony 9:21 PM 0 comments
Labels: news
Alcohol Makes You Younger
Tuesday, January 02, 2007
Well that title is totally untrue but a man can dream can't he. Today the big health news is that alcohol may lower the risk of a heart attack.
Clinical Studies prove that moderate drinkers have lower rates of coronary heart disease than non-drinkers. Moderate drinkers are defined as someone who has one or two drinks a day.
Personally, I only drink one or two drinks a day but not on all seven days of the week. I guess I can make a 2007 resolution to start drinking more. Let's all raise a toast to this fantastic news.
Posted by Anthony 8:29 PM 0 comments
